Customer Experience

5W Public Relations released a report called ‘2020 Consumer Culture Report’ highlighting that 71 percent of consumers prefer to purchase...

By Mike Lemon While there’s no doubt that COVID-19 has hit retailers hard, the fact is that retail has been...

Almost everyone has at least a social media account. A study by Statista revealed that there are 4.14 billion social...

The word is more connected than ever before. Hence marketing and customer experience (CX) are increasingly intertwined, and marketers need...

A positive experience is the foundation of meaningful customer engagement and drives sales, whether with a brand, product, service or...

I’ve written about inside out thinking and behavior a few times, but today’s focus on inside out is a little different. I often receive...

The pace and action of insights will be an overarching focus and main investment area for many Asia Pacific (APAC)...

Customer experience has now become one of the most critical differentiators on the market. From acquiring and maintaining customers over...

According to Kitewheel’s first annual “State of the Retail Industry” report, consumers are ready to shop and spend, but they...