Asking the Right CX Questions
The world of today runs on data. The top companies around the world rely heavily on human insight and comprehensive ...
Read moreThe world of today runs on data. The top companies around the world rely heavily on human insight and comprehensive ...
Read moreThe term "governance" might feel out of place in the context of customer experience innovation. In fact, to some, creating ...
Read moreOne of the most popular questions in my conversations with decision makers has to be about setting up a successful ...
Read moreA customer experience leader’s role is often tied to collecting, analyzing and acting upon customer feedback. Many leaders are tasked with ...
Read moreWe know that the customer experience is important to the success of any organization. Customers are king, and they vote ...
Read moreIt’s that time of the year again when folks are looking for predictions about what customer experience will look like ...
Read moreCreating customer personas is an important part of any customer journey mapping exercise or really any customer experience management program. ...
Read moreWhat are Micro-Moments? In any customer journey, there are countless small efforts. These include efforts from the company serving the ...
Read moreIn a globalized world, companies have to be aware of what their customers want and need in order to stay ...
Read moreThe most successful leaders don’t rely solely on data to tell them what’s happening. They take steps to put themselves ...
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