Tag: Customer Centric

Innovation is essential, but it’s also really hard. The unfortunate truth is that there are more failures than successes in ...

We know that the customer experience is important to the success of any organization. Customers are king, and they vote ...

It’s that time of the year again when folks are looking for predictions about what customer experience will look like ...

Creating customer personas is an important part of any customer journey mapping exercise or really any customer experience management program. ...

When startup founders fail, they usually blame the lack of funding. But, according to three recent studies, most startups don’t ...

Culture is so important to your business. The right culture is even more important. If you ask me, the right culture is ...

“How can I know if we’re really customer centric?”: It’s a question, I’ve been wanting to address for a while ...