Matsuya Co., Ltd., through its consolidated subsidiary company, MATSUYA GINZA.com, announces its new online shopping hub, launching on Wednesday, 27th of November 2024.
This hub brings the elegance and innovation of Matsuya Ginza into the digital realm. Its unparalleled aesthetics and cutting-edge technological features further enhance the customer experience, ushering in a new era for luxury shopping in Japan.
Matsuya has been shaping Japan’s luxury retail landscape for more than 150 years, first serving as a kimono retailer before opening as a luxury department store, offering fashion, cosmetics, food and homewares. As its flagship store, Matsuya Ginza, located in Tokyo’s chicest shopping district, approaches its 100th anniversary, the brand extends its shopping experience and impeccable service with the introduction of https://www.matsuyaginza.com/en/. This platform makes Matsuya Ginza the first Japanese department store to offer global customers a “click and collect” service, including tax refunds. The product lineup includes MIU MIU, Prada, Roger Vivier, Aesop and Tom Ford Beauty, etc.
The launch marks a deep digital transformation for the store, providing a seamless shopping experience that optimises customer convenience and personalisation. Customers can utilise the hub’s “click and collect” function to browse Matsuya Ginza’s extensive product lineup from the comfort of their homes and collect them at the store’s 4th-floor pick-up counter. Japan residents can opt to have their products delivered to their homes at an extra cost. International customers can make their shopping experience far more efficient, by receiving tax refunds on their purchases at the same pick-up counter.
This multi-purpose platform also allows customers to reserve products. Matsuya Ginza is revered for its comprehensive curation of “glocal” products, offering high-end international products and traditional, regional items that support Japan’s artisans, designers and architects. The new platform will ensure international shoppers and busy locals alike can avoid the disappointment of finding that these unique items are out of stock by reserving them in advance.
This customer-centric digital platform further elevates the services offered by Matsuya Ginza. New products, brand insights, concierge shopping appointments and in-store pickup are all designed to provide 360-degree support by seamlessly integrating communication, information sharing, and sales into a single, user-friendly platform.
