UnionPay International, with support from the Bank of China Singapore Branch and Industrial and Commercial Bank of China Singapore Branch, hosted by China Cultural Centre, and organised by China Express Travel(s) Pte Ltd presented a special cultural and tourism promotion event known as Project Excellence Singapore.
The project is a key part of UnionPay’s initiative for enhancing payment services in Mainland China to cater to the payment needs of international visitors.
Held at China Cultural Centre on May 12, 2024, with over 240 strong attendees who learnt about the convenience and benefits of paying with UnionPay cards and UnionPay-enabled e-wallets while travelling China, eliminating the need to use cash at all as China progresses to a cashless payment society.
Under the Project Excellence Singapore initiative, coupled with the hassle-free payment experience offered by UnionPay, BOCSG and ICBCSG, shapes the future of cross-border transactions, allowing travellers and businesses to thrive in an interconnected world.
Titled “World Cultural Heritage in China” in a sharing by Professor Li Liang Yi where Professor Li has a long-term collaboration with China Cultural Centre and Tourism Office to share more about China and Chinese culture in Singapore.
As part of the event, Huiming Cai, General Manager, UnionPay International Southeast Asia shared with the public the step-by-step convenient payment solutions when travelling to China by apps that are enabled to scan with UnionPay QR Code including BOC Mobile Banking, DBS PayLah!, DCS Cards, Huawei Pay, ICBC Mobile Banking, OCBC Digital App and Nestia, or pay with their UnionPay credit and debit cards.
The greater ease and convenience of banking needs in China are further elaborated by BOCSG and ICBCSG.
Xiao Jianghua, Director, China Cultural Centre, said, “We are honoured to extend our iconic venue for this significant endeavour by our partner UnionPay. We hope that visitors to China Cultural Centre will delight in the joy of being equipped with 101 knowledge know-hows of traveling to China and immerse in the Chinese culture.”
“China and Singapore are important sources of tourism destinations for each other and we aim to facilitate a seamless knowledge exchange for people living in both countries,” he said.
Liu Qin, General Manager & Head, Card Centre, Bank of China Singapore Branch, said, “Our continuous collaboration with UnionPay underscores our commitment to contribute to ‘Project Excellence 2024’, a transformative initiative aimed at elevating payment service in China catering to the needs of tourists and other international visitors.”
“As evident in our recently signed MOU on launching the first Splendor Plus Credit and Debit Card here in Southeast Asia,” she added.
Gao Weiran, Head of the credit card department of the Industrial and Commercial Bank of China Singapore Branch, said, “Together, through ‘Project Excellence 2024’, we are thrilled to collaborate with UnionPay to provide a seamless payment experience that not only enhances convenience for our customers but also fosters greater tourism and business exchanges, contributing to the growth and connectivity between China and Singapore.”
Huiming Cai, General Manager, UnionPay International Southeast Asia said, “As borders reopen fully and more Singaporeans are travelling, we hope that together with our esteemed partners BOCSG, ICBCSG, China Cultural Centre and Professor Li, we amplify our efforts for Project Excellence in Singapore.”
“Today’s event is a meaningful platform for public to learn about the convenience of paying with UnionPay cards and UnionPay-enabled e-wallets while visiting China. Through this partnership, we aim to empower travellers with all the relevant tools and knowledge they need to navigate China confidently, ensuring every journey is rewarding,” he said.
Professor Li Liang Yi, President, China Express Travel(s) Pte Ltd commented, “As a partner, I am honoured to collaborate with UnionPay, a leading global payment brand, to introduce their products and offerings to my followers. UnionPay’s commitment to providing streamlined and secure payment experiences aligns perfectly with my mission to offer valuable resources to my audience.”
This event held in Singapore stems from UnionPay’s launch of “Project Excellence 2024” which is themed “Explore China Your Way with UnionPay”, which is aimed at elevating payment services in China for the benefit of international visitors.
Other initiatives in Singapore tied to “Project Excellence 2024” include the recently inked Memorandum of Understanding (MOU) with Bank of China Singapore (BOCSG) inaugural launch of the first UnionPay Splendor Plus Credit and Debit Card in Southeast Asia.
