Digital travel platform Agoda has announced its partnership with DBS, a leading financial services group, to offer a new reward points redemption system exclusively for the bank’s Hong Kong customers.
This new collaboration aligns with Agoda’s commitment to working with partners to enhance consumers’ access to a wide choice of great-value travel deals.
When DBS Hong Kong Credit Cardholders make reservations on Agoda, they can now use DBS$ and COMPASS Dollar to cover the hotel stays.
The process is seamless and simple – DBS Credit Cardholders will log in through a designated Agoda website (www.agoda.com/dbshk), select their preferred hotel accommodation, and then cardholders will be redirected to DBS platform for registration.
Cardholders can select the amount of DBS$ or COMPASS Dollar to redeem after linking up the redemption function to the platform, which allows those who may have insufficient points to partially offset the booking costs.
This also brings cardholders a seamless redemption experience while making hotel payments at the site.
Damien Pfirsch, Chief Commercial Officer at Agoda said, “Getting great travel deals just got so much easier for Hong Kong DBS Credit Cardholders with this latest partnership.”
“Helping DBS customers to ‘earn and burn’ loyalty points when purchasing travel products, which provides a win-win for our DBS partner and their customers.”
“At Agoda, we constantly seek ways to provide our partners with innovative products and features that help them to further enhance their customers’ loyalty,” he added.
Emily Ip, Head of Cards and Unsecured Lending, Consumer Banking Group and Wealth Management at DBS Bank (Hong Kong) Limited, said “DBS is excited to team up with Agoda to provide customers with a unique way to make the most of their reward points which demonstrates DBS’s ongoing commitment in offering DBS Credit Cardholders more than just rewards, but meaningful experiences and gateways for adventuring, exploring and enriching our customers’ travel experiences.”
Agoda works with business partners around the globe to provide technology solutions that help improve customer loyalty initiatives. This partnership is launched in Hong Kong to extend to other DBS markets soon.