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Scaling Data to Meet Customer Demands

byTeam CXP Asia
February 16, 2021
Scaling Data to Meet Customer Demands

Telge Energi’s consumers always give feedback that they want to reduce the CO2 emissions and environmental impact. Hence, the company seeks assistance from Agillic, a well-known omnichannel marketing software company to provide customised communication across the customer journey.

In a statement, Johannes Boson, the CEO of Telge Energi, said they are building a customer-centric and data-driven organisation. Hence, Agilic’s scalable data model allows a broader customer picture for targeted customer communication. Also, the content tools enable Telge Energi to personalise and manage content more efficiently.

Boson further added the company’s success depends on them meeting the customer expectations and provide more than sustainable energy and outstanding personalised customer experiences.

“Agillic gives us the ability to adopt a true omnichannel approach. Therefore, Agillic is the perfect partner to help us digitalise the customer journey,” said Boson.

CEO of Agilic, Emre Gürsoy understands and supports Telge Energi’s mission and vision on sustainable energy. Hence, he said it is a strategic and competitive driver to understand the consumer journey and recognise the most opportune times, as well as the sensitive moments, and to be able to interact accordingly.

“The energy sector has the potential to differentiate itself by utilising personalised communication to engage and retain consumers – and to deliver solid customer experiences creating the basis for loyal customers who prefer eco-friendly energy solutions,” he concluded.As early as 2008, Telge Energi was one of Sweden’s first energy firms to move away from fossil fuels. Today, they only sell sustainable wind, solar and hydro energy. Also, the energy that they sell has a negligible effect on biodiversity and nature.

Tags: Technology
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